Marketing operations management

Marketing Operations Administration (MOM) is a adaptation of end to end business optimization, from planning and budgeting, through business agreeable management, to all-around business beheading and analysis.

It is characterized by an attack to accomplish assessable and trackable Return on Business Investment (ROMI), and, as a agency of accomplishing that, creating a business dashboard, arch to bigger business effectiveness. The abstraction of the business dashboard is that a business executive, or absolutely any agent of an organization, can log in to a arrangement which shows the cachet of all advancing business activities — assuming 'fuel consumption' (spending), 'speed' (sales) and assorted added metrics in the automotive analogy. The Business Resource Administration (MRM) industry, includingcomputer application vendors with chip solutions who provides thecomputer application basement to abetment organizations with their Business Operations Management. This forms the technology courage to the capital alignment of people, action and technology that is analytical to an able Business Operations Administration strategy